BIGGEST RISK with Anna Myers - CREPN Radio
Darrin: [00:00:08] Can you look at what you're doing or perhaps what we've talked about today and identify what you believe to be the BIGGEST RISK? [00:00:15][7.2]
Anna: [00:00:17] Well as a person who studies markets and uses other people's money to invest I think one of the biggest risks is not understanding your market well enough and not going into a market that really supports the rentals you're trying to project and the growth you're trying to project. So the market markets are going to change. The economy will change. Markets will change. We like to go in markets using Data Science where we we can show there are jobs here there are population there. That's going to give you some padding. And we like to have that padding there, because if we make any mistakes as operators of that building or if the economy changes and there is a shift in the market we've got some padding to help. Whereas if you are in a market just for cash flow. And you have no underlying strong fundamentals in the market of jobs and growth, you don't have any padding. So that's a much bigger risk that you're taking because if you make a mistake the markets can't help you out. The market can't help you with that risk. So. So that's what we really like. How we like to mitigate our risk is again by relying on the data science and underlying fundamentals of what makes a strong market. We don't report we can't force appreciation. I mean we do force appreciation but we don't rely on the market to be appreciating. We just go in strong markets. [00:00:17][0.0]
[7.2]